The Peninsula Boutique

The Peninsula Boutique worked with Monimedia to launch an elegant and uniquely personalised interactive digital marketing campaign to support the launch of their newest product collection: Sakura in Bloom 

The Peninsula Boutique aimed to provide their customers a unique, entertaining and personalised online campaign, ideal for sharing to social media to increase exposure of their newest gourmet collection. The campaign also aimed to gather invaluable customer data.

Monimedia helped to design and implement an online interactive "colouring-book" campaign allowing customers to choose from an extensive palette of colours and fill in templates with pre-defined areas.  The experience was made responsive, available across all devices. The campaign successfully received over 1,000 entries within the first month of launch.

Project Name
The Peninsula Boutique Sakura in Bloom Campaign
Content Creation & Production
Creative Campaign & Execution
Customer Journey Design
Graphical Interface Design
Interactive Design
Responsive Design
Usability Design
Visual Design
Wireframe & Workflow Design
Interactive Applications & Systems
Mobile Experience Strategy
UI & UX Design
Hong Kong